[tor-project] October Communications Report

[Stephanie A. Whited]

Hi Tor,

In October, the comms teams helped launch our end of year fundraising
campaign.

We’ve been working with The Berkeley Group on a brand perception study
we can use to help create a marketing strategy next year.

And I worked with Isa and Antonela on mockups for the new TPO site
coming soon.

October comms in numbers and links:

New blog posts
https://blog.torproject.org/strength-numbers-double-your-donation-mozillas-match
https://blog.torproject.org/reflections-tor-meeting-newbie

Twitter
avg at least 3 tweets/weekday
New followers: 3,894
Top tweets:
https://twitter.com/torproject/status/1049370119338713088
https://twitter.com/torproject/status/1049328916790480901
https://twitter.com/torproject/status/1050381224554975233

Mastodon
at least 1 post/week
New followers: 290

LinkedIn
at least 1 post/week
New followers: 71

Facebook
1 post/weekday
New followers: 193

Instagram
at least 1 post/month
New followers: 72

Newsletter
1/month
https://newsletter.torproject.org/archive/2018-10-31-newbie-reflections-mozilla-match-events/

Notable press
https://techcrunch.com/2018/10/24/mozilla-tor-project/
https://www.zdnet.com/article/advertisers-can-track-users-across-the-internet-via-tls-session-resumption/
https://motherboard.vice.com/en_us/article/zm9jd4/old-school-sniffing-attacks-can-still-reveal-your-browsing-history

-steph

-- 
Stephanie A. Whited
Communications Director
The Tor Project
IRC: stephw
PGP Key ID: 39A876AD
<https://pgp.mit.edu/pks/lookup?op=get&search=0x6D6B72C339A876AD>
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