[tbb-bugs] #23925 [Applications/Tor Browser]: 2018 Tor Browser donation banner
Tor Bug Tracker & Wiki
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Wed Oct 17 11:27:31 UTC 2018
#23925: 2018 Tor Browser donation banner
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Reporter: arthuredelstein | Owner: tbb-
| team
Type: task | Status:
| needs_information
Priority: Medium | Milestone:
Component: Applications/Tor Browser | Version:
Severity: Normal | Resolution:
Keywords: tbb-fundraising, ux-team, | Actual Points:
TorBrowserTeam201810R |
Parent ID: | Points:
Reviewer: | Sponsor:
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Comment (by sstevenson):
Right, last year just tracked the locale. The idea is to get a sense if
some text generates more clicks than others. We can't tie that to income
because we won't know if the person completed a donation and the amount.
The text we landed on for this round of banners isn't too distinct so
won't give us that much information. However, for the next update, we'd
ideally like to try some different types of messages and see how they
appeal to the audience.
--
Ticket URL: <https://trac.torproject.org/projects/tor/ticket/23925#comment:8>
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