October Communications Report

Hi Tor, In October, the comms teams helped launch our end of year fundraising campaign. We’ve been working with The Berkeley Group on a brand perception study we can use to help create a marketing strategy next year. And I worked with Isa and Antonela on mockups for the new TPO site coming soon. October comms in numbers and links: New blog posts https://blog.torproject.org/strength-numbers-double-your-donation-mozillas-m... https://blog.torproject.org/reflections-tor-meeting-newbie Twitter avg at least 3 tweets/weekday New followers: 3,894 Top tweets: https://twitter.com/torproject/status/1049370119338713088 https://twitter.com/torproject/status/1049328916790480901 https://twitter.com/torproject/status/1050381224554975233 Mastodon at least 1 post/week New followers: 290 LinkedIn at least 1 post/week New followers: 71 Facebook 1 post/weekday New followers: 193 Instagram at least 1 post/month New followers: 72 Newsletter 1/month https://newsletter.torproject.org/archive/2018-10-31-newbie-reflections-mozi... Notable press https://techcrunch.com/2018/10/24/mozilla-tor-project/ https://www.zdnet.com/article/advertisers-can-track-users-across-the-interne... https://motherboard.vice.com/en_us/article/zm9jd4/old-school-sniffing-attack... -steph -- Stephanie A. Whited Communications Director The Tor Project IRC: stephw PGP Key ID: 39A876AD <https://pgp.mit.edu/pks/lookup?op=get&search=0x6D6B72C339A876AD>
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Stephanie A. Whited